I found this checklist in my archives somewhere, but have no idea where it originated (Bryan, is this you again?). A lot of these things we aren’t doing or are just starting at The Alligator with our three-week-old CMS, but I thought a run-through the list now will make it that much more impressive when I check again in a few months.
Is your web team able to flex work hours, responsibilities and skills?
My team rocks! We have been putting in all kinds of crazy hours to get our new CMS running smoothly and get new articles up each day. We are an assorted bunch with varying skill sets, so we can handle just about anything that gets thrown our way.
Do you need freelancers or others in the newsroom that can sit in and help publish the massive stream of content you’ll have?
(I really shouldn’t need to say this in August 2007 butâ€¦) Is your newsroom logistically ready to file and edit for the web before print?
I really wish we had some more hands around the office. The Web site is up before the papers hit the streets each morning, but only just. I wish we could be updating all day, but as a student-run paper, it is difficult to work around classes and other schedules. This is an area we need to work really hard in.
Do you have some sort of tools (forums, message boards or databases) for family/friend contacts if people are missing, databasing opening/closings or any other searchable, community information opportunities?
Nothing yet. There’s only three of us working full-time, hopefully we can get started on some really cool projects soon.
Do you have a breaking news blog ready at the flick of a switch?
Our new blogs should be up next week, and will include a breaking news section.
Does your site have an â€˜armageddon’ design? (So that you can drop a package above the fold for massive news with huge images and headline fonts?)
The top story on our front page always has a big headline and a photo, so this doesn’t seem to be a problem.
Is all of your reporting staff skilled in editing and filing remotely for stories, photos, audio and video? Do they regularly do it? (Believe me, working tech support remotely can sometimes be more frustrating that not having any extra multimedia content from the scene.)
Nope. We can do it, but reporters have not been trained yet.
Is your workflow streamlined and standardized so that turning multimedia content quickly is easy?
I’ve been really excited when a reporter or photographer takes the initiative to grab video, audio, or photos. But then my team has to go in early to edit and put things together.
Have you explored the social media tools already available out there so that you can use to connect people with information?
We are working on a Facebook application as well as a Google gadget, but these are not available yet. We do have article tools for sharing with Facebook, Digg, etc.
What about social contributions to maps? What about social sharing of news tips? What about social sharing of photos, video, audio? How are you going to solicit, retain and manage all that social stuff? (An email account and one body probably won’t cut it.)
No, no, no, and I have no idea. But someday…
Even tech issues like, do you have the bandwidth available to handle getting slammed? What can you jettison in times of emergency to make your site move faster? (For instance, Roanoke, cut some of their ad serving during the Virginia Tech shootings to keep the site trudging on.) Have you talked among department leaders about this plan? Who’s mission control? Who’s below that? Is this plan written down somewhere and reviewed occasionally among all the staff?
I’ve never seen the site go down due to bandwidth, though we have been having some other problems with the servers. But minimizing if a rush occurred should be pretty easy. We don’t have any formal plan, my staff and I would make a judgment call and implement it.
So, this checklist makes us seem kinda pathetic. I wish I could give long, glowing, positive answers to every question. I hope that when I go back through at the end of this semester, I can at least stop saying, “Well, no, but we’re working on it.”